We are driven by success.
We collaborate closely with clients

  • Better organisational performance through clarity and insights

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Who we are

We’re a strategic research consultancy that combines a wide range of disciplines and approaches to solve complex
business challenges

We combine the speed, agility and technology-oriented mindset of a start-up with robust, evidence-based insights.
We have a Lab dedicated to boosting innovation in approaches, thinking and tools
We offer better organisational performance through clarity and insights

We’re guided by two simple but powerful beliefs that shape everything we do:

~ Business consultancy combines rigour with creativity ~

We believe researchers possess all the skills required to succeed as consultants in the information age, such as the aptitude
to understand and deconstruct business issues, analytical skills, and creativity

~ Data should be interpreted holistically ~

We use established and emerging technologies to our advantage at every step of a project, including
those created by ourselves, by clients or by third parties


We raise the power and
meaning of the insight to drive
commercial impact

Government & Social

We help inspire lasting, positive
change to achieve a greater vision
for mankind

Data Journalism

We enable brands to realise their communications strategy through maximising exposure


We use our proprietary community
of over 16,000 engaged
consumers for research-related

About Lonergan

Lonergan was founded by Chris Lonergan in 2009 as an independent strategic consultancy. We are the result of his frustration with the
blindness of the market research industry to the benefits of data and technology outside conventional methodologies, the
industry’s aversion to good old common sense and a dependency on black-box thinking

We are now a team of 20 insight, strategy, economics and communications experts based in the Sydney CBD, working with a
range of exciting and inspiring organisations in Australia and further afield

We’re ISO20252 accredited. Needless to say, quality sits at the heart of everything we do

Our People


Our cultural values are reflected through
our work and our people every day

We love a challenge

We like the hard stuff, we’re
driven and persistent

We’re clever

We balance brains with creativity,
we can think outside the box

We’re agile

We’re flexible and quick to adapt
to change

We’re spirited

We’re passionate and don’t sit
on the fence, we’re disciples of
the ‘yes, and…’ approach

We inspire

We inspire action. We create
opportunities for growth and
establish thought leadership

We care

Teamwork is what we do best. We
listen well, are respectful & work with
other socially responsible

There are 4 ways
you could be working with us

We work in close partnership with like-minded
clients across a wide range of categories